If I build it will people come?

One of the most common questions we come across is "How do I get people to my site to buy digital content?". Typically for a new site it can take months for traffic to build to where people access your site in volume. Just creating a website which uses the DRML™ Download Service technology will not magically produce customers and web traffic - which is why we offer a full range of Promotion and Marketing tools within the Premium Download Services.

Premium Services

These include a full range of tailored download packages for distribution and marketing to help you reach your audience online and gain quicker penetration and faster revenue growth. The premium services are in addition to the standard DRML™ Download Service package - which gives you brand packaging, DRML™ protection technology, licence management, payment collection, production and reporting.

Complete Website Package

Online Marketing Package

Once your download content is ready, we can help you make sure it gets maximum visibility on the Internet with an Online Marketing Package - which can be supplied independently of the Complete Website Package. The Online Marketing Package includes Search Engine Optimisation (SEO) with Initial Site Optimisation, ongoing monthly SEO, visibility reporting, link building, SEO maintenance, paid search management and pay-per-click advertising. (N.B. If you have taken the Complete Website Package the site is already optimised for search engines).

Special Promotions, Incentives and Business Sales

We can offer tailored licence management packages for business-to-business sales or special promotions and incentives. These include site and seat licencing for download sales to organisations, pre-release management for press and partner previews and reviews, vouchers and gift certificates for promotions and/or customer incentive plans.

Reseller and Affiliate Programme Package

Where you either don't want to sell direct or wish to have multiple channels to market via independent reseller and affiliate programmes, we have a Reseller and Affiliate Programme Package which allows you to distribute your content to different resellers while our back-end system will automatically track and report on sales through each channel to market. We can even do the payment calculations and reporting for you!

Specialist and Archive Packages

For those archives and libraries which need to supply one-offs or limited circulation items for individual or professional use, we have a Specialist and Archive Package which does not require pre-download production but instead can either "encrypt and protect on the fly" while delivering the content for ad-hoc sales from large libraries or content archives - or offer a tailored package for one-off production and delivery.

For further information on premium services or to arrange a meeting, please complete the enquiry form.